Why It’s Never Too Early to Start Reading to Your Baby
New research from the National Literacy Trust reveals fewer than 1 in 2 parents (45.9%) read with their child daily, a drop of 20.2 percentage points since 2019 (66.1%).
With the National Year of Reading 2026 campaign also highlighting the decline in reading for pleasure and the importance of early reading as a foundation for learning, it’s understandable that parents are seeking advice. The most common question we are asked is “When should I start reading with my child?”. The answer is simple, it’s never too early.
READ MORE